1、Attitude is everything.
2、As an M&A consultant, we must have morals and courage  but regard profits as the top priority. 
3、A huge transaction would cost us 3 years to develop, and 3days to hold fast. In addition, we have to clearly and briefly express ourselves.
4、Be sincere, be patient and be well-informed makes good communications between customers and us.
5、Three crucial points to gain trusts: kindly hearted, seriousness, and maturity.
6、Customised services. 
7、Practically, simplify complicated problems; theoretically, complicate simple problems.
8、M&A needs stories. Making, telling and writing stories are basic skills for investment bankers.
9、Three top principles for transactions: suitable, balanced and prompt.
10、Innovation depends on impetus, earnest comes from concentration.
11、Choose a right project, and  the right person. 
12、In transactions, uncertainty is common and a calm attitude is a must, but sometimes, we need to be hysterical.
13、To be a flawless investment banker is impossible.
14、Three rules to decide a successful enterprise: 1. Clear, brief, and easily understood information. 2. Outstanding production sales and cash flow. 3.  The CEO would stay with the employees after work.
15、Target Customers are whoever in large scale, with potential for development, with aggressive ambitions, and keeps good payment habits especially in difficult times.
16、Must know the “key person” and some relative people, including secretaries, drivers and so on. Besides, have a contact inside.
17、Understand what customers need and what can we do for them.
18、To show our strength to locate customers, but the cost of the overstatement may be huge.
19、Pin down key points, give out solutions, lure your customers with profit, and inform them of the risks.
20、Set different strategies and pace for different customers. We can’t handle others’ transactions until have ours settle done. 
21、Make preparations for all kinds of possible situations, and make double checks.
22、Price should be reasonably offered, and think twice before bargaining.
23、Must control the schedule.
24、Customers usually can’t keep their promises when paying, but this is your trump to push them.
25、Visit every crucial person individually one month before the payment.
26.、Showing gratitude needs skills; attitude is the first, manner is the second, and vigor is the third.
27、Inform customers immediately when projects terminated, and take the responsibilities.
28、Ideal customer relationship is to spend 50% of time on work and 50% of it on other issues.
29、Keep in touch and keep offering services to customers30、The key to take advantage of circumstances is to grab the chance.
31、Be positive in transactions.
32、Every project needs a deadline.
33、Pack your customers, and make beauty of them.
34、Bargain before the summit, and only make checks at the summit.
35、Listen to what customers want first, and help them realize what they really want.
36、Understand the overtones, i.e. a "no" for excuse, or an unwilling “yes”.
37、Eliminate true negotiation by communications.
38、The condition varies every day. Be informative, then make correct analyses and decisions.
39、A project with more premises is less practicable, with more goals is less achievable.
40、A smooth transaction is impossible. Understand core problems, and insist on everything when necessary.
41、Be in others' shoes during the process, and make sure both sides focus on their own benefit.
42、Widen the range for the deal, and we can finish it.
43、For strategic asset sales, the most important thing is to create a competitive environment. 
44、Don’t take your principles to a deal, but deal with flexibility, including the play with words.
45、There is nothing new in the world, so refer to the past. However, no transactions are the same, every case should be innovated.
46、The bigger the transaction, the more possibility of politics to effect it.
47、Sufficiently research the feasibility before beginning a project; stop loss in time whenever the project is in progress.
48、The members of a group is the key point of a project.
49、The shortcut to learn knowledge of one business is to find an expert in that field.
50、The core members of a deal should concentrate on the war.
51、Establish free communication both internally and externally, and at least have a weekly meeting with our customers. History shows communication is helpful to the deal.
52、The project leader has to not only hold brainstorming discussion with the team, but also be assertive to find the paradoxes.
53、The duty of a project director is to control the schedule and the risk.
54、Avoid long-term business trip, and don’t be too exhausted
55、The process is highly emphasized in the consulting project, while in the M&A project is the result.
56、Choose your words carefully. Never talk about anything you shouldn’t.
57、For M&A project, it would be better not to leave validity in the contract.
58、For an international M&A, talk much about domestic situation to foreign enterprises, and about international rules to domestic enterprises.
59、Save for customers.